The premium mixers brand is committed to reducing their carbon footprint.
U.K. based mixer brand, Artisan Drinks Co. has put sustainability at the forefront of their identity. Steve Cooper, drinks entrepreneur, Alan Walsh, artist, and Mikey Enright, award-winning bar owner and mixologist, launched The Artisan Drinks Company in 2018. Using only premium all natural ingredients and unique flavor combinations, the brand strays from typical mixer companies in more ways than one. While the brand stands out on the shelves with their labels designed by Walsh, with his signature pop art x art deco style, the brand has recently stood out for their commitment to reducing their carbon footprint.
The brand has become Planet Mark certified, by reducing and keeping track of their environmental impact. In a statement about their commitment to Planet Mark, the brand explained, “Artisan Drinks want to ensure that we are a force for good: positively transforming society and the planet by measuring our own impact on the environment. The company will continue reducing its carbon emissions and sharing its journey with the community to encourage others to join the movement.”
Overall the brand boasts a -86.7% carbon reduction per employee in their second year of Planet Mark certification. Meaning that each employee only contributes a carbon footprint of 0.4tCO2e (tons of CO2 equivalent). In comparison, the average employee at a small business in the U.K. could expect an average of 3.7tCO2e per employee, per year.
“The Artisan Drinks Company has taken a bold step forward. Planet Mark certification is an international symbol that recognizes businesses are doing things right. We need more businesses like The Artisan Drinks Company that are willing to push beyond compliance and take environmental action,” says Steve Malkin, Founder and CEO of Planet, on the organization’s website. “ The foundations have been laid for the company, and I look forward to working with their team on creating positive change for the future of the company.”
In their decade-long commitment to Planet Mark, Artisan Drinks Co. is working with Cool Earth, a charity working alongside rainforest communities to halt deforestation, to protect an area of endangered rainforest in Central Peru. In conjunction with Planet Mark, they are also helping the Eden Project, an educational charity exploring the interconnections between all life.
As the brand’s commitment to sustainability continues, they hope to monitor their emissions through Planet Mark and continuously expand their contribution to making business green.
